In the promotion
of economic development, it is imperative that communities and developers
receive information as well as inspiration.
The Columbia County Empire Zone is committed to the promotion of economic
growth and the development of Columbia County.
The website is
content-heavy, yet fully interactive and unencumbered. It's
insightful design easily informs while avoiding information overload.
Streaming
media provides a platform to showcase the region's
hot spots and accompanies the business related content on the E-zone site.
Several options for video streaming are provided allowing the user to select
a bandwidth appropriate to their needs.
The larger campaign included supporting newspaper and magazine ads
as well as a brochure which compliments the web site.
Utilizing the latest technology available at the time in
Vector animation and scripting, midhudsonmedia designed, produced and implemented
a state of the art Interactive
Empire Zone Map. The map allows the user to scroll around, zoom in and
out and turn off regional areas like highways, waterways, railroads so the
viewers can easily identify the empire zone and surrounding infrastructure.
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